Siri - Apple's revolutionary personal assistant feature is easily one of the hottest features of iPhone 4S. Not surprisingly, Apple has aired a number of iPhone 4S commercials featuring Siri - even though the feature is still in beta.
But is the feature a gimmick as some of you have commented or are users actively using it? Consulting group Parks Associates carried out a survey to get an answer to that question.
According to the survey, Siri is popular with iPhone 4S users. 87% of the iPhone 4S users use at least one Siri feature each month. But the survey highlighted that iPhone 4S users are not using all the capabilities of Siri.
Making phone calls and sending text-messages are the most popular activities, according to the report, a sign that Siri usage is mirroring how people use their phones more generally. Roughly a third of 4S owners use Siri to place phone calls, send text messages, or look up information daily or almost daily.
Many other Siri services are getting little pickup, however. They include playing music and scheduling meetings. Thirty-two and 35% of 4S users, respectively, said they had never used Siri to perform those actions. Those categories also had some of the lowest percentage of users that did either daily or almost daily.
Email usage is pretty split, with 30% saying they have never used Siri to send an email while 26% say they use it to send email daily or almost daily.
The survey also found that 55% of the users are satisfied with Siri, while 9% were unsatisfied and rest were somewhere in between.
We expect the number of satisfied users to be a lot lower outside US, as Siri supports only some languages currently and still doesn't support Maps and local search.
Are you satisfied with Siri? How do you use it?
[via WSJ]
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